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Social Media Optimization (SMO) is a part of Search Engine Optimization (SEO). SMO optimizes your business site by marketing through Social Media sites, Blogging sites, Online groups etc. Social Media groups or page to create publicity to develop the goodwill of a product, services, brand or event.

Without spending money on Search Engine Optimization, Social Media Optimization (SMO) creates more visibility through Facebook, Twitter, LinkedIn, Google+ etc.

Social Media Optimization (SMO) is quickly becoming one of the most important parts of marketing strategy. Businesses around the world are discover that the ways Social Media can contribute to the success and growth in all areas of their company.

As per to Hubspot, 92% of all users said that their Social Media efforts have created more outlook for their Startups, 80% of users said that their Social Media efforts developed traffic and 74% of users who spend 6+ hours using social media per day earn new business through Social Media efforts.

Social Media Optimization (SMO) helps in connecting with your lead customers.